Events shouldn’t be other duties as assigned.
I take your sales events off your plate, from the kickoff to the customer events you host around the big industry shows, so you can get back to selling.
Showing up is only the beginning.
When it comes to events, some people choose to be there and others are required to be there. Either way, what happens once they walk in is what they'll remember.
Start with the people…question the default.
Most events get built off last year's agenda. I start by asking who's coming and what would make the day worth it to them, then build everything around that, merch included
What changes when I’m part of your event
People who want to be there. We figure out why they'd choose to show up before anything gets booked.
Reps talking to each other, not their phones. Moments built for connection, not another day of slides.
Sales and marketing finally on the same page. I've been the bridge between them my whole career.
No surprise bills three weeks out. I know where event budgets leak, so we plug the holes early.
Merch nobody leaves on the chair. Stuff people keep using long after the event, with your name on it.
Your weekends back. You stop being the event person on top of your real job.
1. Tell me what's on your plate. A quick call about the event that landed on your desk, whether it's the kickoff, the conference or show week.
2. We figure out the why. Who's coming, why they'd want to be there and what they should walk out with, before anything gets booked.
3. I carry it through. Strategy, merch and onsite, while you get back to selling.
How it works
Full Event Partnership One big event, from strategy through event day.
Fractional Event Support Your events person, without the full time hire.
Event Strategy Lab A working session to rethink an event before anything gets booked.
Event Merchandising Merch people keep, built into the event from the start.
How Moments + Merch Can Help You
Hi, I'm Mel.For 20 years I've run events for sales teams, with plenty of associations and nonprofits along the way, and merch woven into all of it. Today I help organizations step back from the agenda they've always followed and build events around the people they're bringing together.
I'm always asking, what else is possible?
